Dating sites ranked by number of users
IAC is monetizing daters across all ages across all demographics.They want to create the best portfolio of brands in online personals.” In addition to Tinder, IAC owns Match, one of the largest dating sites worldwide.5% of Australia’s population had a Tinder profile at that point.During the FIFA World Cup June 2014 in Brazil, the app experienced a 50% increase in downloads and usage in the country.The app is available in over 30 languages now and majority owned by Inter Active Corp (IAC).By March 2014, the app had generated one billion matches, 800m swipes and 10m matches per day, as well as 300 marriage proposals.
Within a year, the online dating as a category went from desktop to mobile-dominated.
Swiping right, the app enables users to like another user anonymously or pass on them by swiping left.
If two users like each other, they can chat from within the app.
Subscriptions cost up to .99 a month depending on age, a move that has been widely criticised.
Tinder confirmed that Q1 2015 was the app’s highest registration quarter to date.